Using Design Thinking for Growth is a transcription of a the Business901 podcast, Design Thinker exposed as Left Brain Dominant. I am not sure if it was the title or the timing of the podcast (it was released around the 4th of July) but this podcast did not reach the listenership that I had thought it would.
Great thoughts on how Design Thinking may be to Business Growth the way Lean and Six Sigma has been to quality.
Using Design Thinking for Growth
In a recent blog post, It’s not your Grandmother’s Lean anymore! I introduced a few thoughts from Tim Ogilvie, CEO of innovation strategy consultancy Peer Insight new book Designing for Growth: A Design Thinking Toolkit for Managers. I would encourage you to visit that post before reading the transcription or listening to the podcast and leave the diagram up or print it out as the discussion takes place.
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