Every marketer and gamer should watch this!
Joe Pine seeks to do nothing less than redefine our known universe -- a bold goal which manifested itself in The Multiverse, a 3D framework he created. By examining the fields created at the intersection of three axes (space/no space, time/no time, and matter/no matter), Joe introduces us to eight realms for creating value by innovating experiences. Physical virtuality, for example, involves designing things virtually and then making them a reality, such as the way 3D bio-printers manufacture human tissue and organs. Through Joe's eyes, we see the future and it is mind blowing!
From a San Diego TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience.
Related Information:
Demonstrating Social Media using an Elephant
Gaming can make a better world
The Common Thread of Design Thinking, Service Design and Lean Marketing
Can the customer be front stage in your organization?
Games are invading the real world
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