StartupNation recently collaborated with Microsoft Office Live Small Business to develop a search engine marketing ("SEM") ebook. It's a quick read with very practical tips, free of charge and downloadable without much fuss at all.
Download 3 Steps to Search Engine Marketing Success.
Included in the ebook are the following items of interest:
- quick definition of what SEM is
- how to create a rationale SEM strategy
- whether to outsource your SEM effort or keep it inhouse
- how to use reports on performance to optimize your efforts and make SEM work for your website.
This one's well worth your time if you're just getting up the curve on what search engine marketing is all about.
Free Ebook that may help you with search engines!
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